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3 Results for 'customization'

Custom Card Printing Links Customization to Brand Loyalty

By Alyssa Arredondo
August 30, 2018
Technology gives card marketers the ability to capitalize on the growing demand for customization. 

We put a Smart Card inside a mobile device

By Mike Moir
August 21, 2018
Mobile devices have empowered users and become an integral part of our daily lives. And behind the scenes, customization around apps, operating systems and device formats have been created to match every preference — for us — the users. 

Personalization matters, especially to Gen Y and Gen Z consumers

October 10, 2017
In developed economies, more than 70% of people over the age of 18 carry at least one financial card. In fact, most of those consumers carry an average of 3.7 credit and debit cards. Card marketers will find that the key to brand engagement will be to deliver customization and personalized brand experiences. 
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